Marketing Communications focuses on marketing to external audiences by providing strategic and integrated marketing communications initiatives through various media. Such target audiences include prospective students and guardians, donors, alumni, sponsors, and the community-at-large.
The campus is encouraged to develop brand-appropriate marketing material for internal audiences, including enrolled students, faculty, and staff. Clients who wish to market to internal audiences can use the IPFW Identity System and template library or work with Printing Services for a nominal fee.
The department’s production schedule is regularly managed and assessed by mission alignment and available capacity. Turnaround time is a minimum of four weeks if Marketing Communications is able to accept projects. If we are unable to schedule projects, then clients are encouraged to produce brand-appropriate material through the IPFW Identity System and template library or work directly with Printing Services for a nominal fee.
If you have questions about campus marketing priorities, please email the Executive Director of Marketing Communications or contact the appropriate vice chancellor.